Have you ever called a business, started explaining what you wanted and been put on hold? Then when the reception picked up your line again you had to start at beginning? Sometimes you may have been put on hold multiple times. This is stressful! Stressful for you and the receptionist or person trying to assist you at the other end.
CUSTOMER CENTRIC STRATEGY
Today many businesses are focused on their customer, as they should be. One thought is that the customer wants to be answered by a live voice which is true, but they also want to be helped as quickly as possible in a non-stressful interaction. Answering the same call multiple times, putting callers on hold repeatedly and stressing out both ends of a conversation are not customer centric actions.
IF YOU CAN’T MEASURE IT, YOU CAN’T MANAGE IT
How many calls do you get a day? If you have multiple people answering calls, are they equally efficient? Do you need more staff answering at different times? How much time do callers spend on hold? How many callers hang up before achieving the goal of their call?
CALL CENTRE SOLUTIONS
You don’t have to be an airline to be a call center. If you have people calling your business, you have a call center. Maybe they are calling by email or text. Still a center where these calls are received. You also don’t have to be a large business to use technology in your call centre to improve interactions with your customers or improve conditions for your staff. If you have times of the day with more callers than people to answer the calls you could benefit from a more formal solution.
CUSTOMER CENTRIC TECHNOLOGY
Queuing calls when all your staff are occupied speeds up the actual call. Your staff do not spend time listening to partial requests. On hold messages can give some callers the information they wanted or direct callers to your web page or other service options. Visual displays let secondary or supervisory staff know that there are more calls waiting. Measurement lets you know if you are improving and meeting your goals. Staff are more relaxed because they don’t not hear phones ringing all the time and they are focused, one on one, with each individual call.
TAKE ACTION TODAY
Nutec helps plumbers, IT firms, municipalities, doctors, dentists and help desks with call centre technology, advice and solutions.
Watch this 7 minute video on call centre technology https://www.youtube.com/watch?v=hZlpIi4t5Fc
Call Nutec (800) 898-3336 for a discussion about your call centre.
Submitted by Trevor Naish